Sunday, July 18, 2010

Brazil's Breastfeeding Ad


This is Brazil's latest Breastfeeding Public Service Ad. Look at all aspects of the photo - it may not be what it initially appears to be.

This ad (*not a photo of a breast*) was flagged and removed on Facebook from the Crunchy Mommas International, peaceful parenting, Earthy Motherhood, As Nature Intended, and Woman Uncensored pages (as well as many individuals' pages) for being 'obscene'...


28 comments:

  1. I absolutely love this.

    ReplyDelete
  2. Way to go Brazil!!!!

    ReplyDelete
  3. GO BRAZIL!!! ;o)

    ReplyDelete
  4. Trippy! Took me awhile to see the baby...

    So it is also a good lesson in being less rigid in my perspective! ;)
    Thanks for sharing!

    ReplyDelete
  5. I keep looking but I just can't see the baby. What is the blue part at the top and what is each bump suppose to be?

    ReplyDelete
  6. Renee - ignore the blue part. Look only to the right. The bump in the middle is the nose, above that in the shadow is the baby's eye, and below the nose is the baby's mouth. It is a profile view. Beautiful! I love it.

    ReplyDelete
  7. I meant left...loo to the left.

    ReplyDelete
  8. In 1975 the median age for breastfeeding in Brazil was 2 mos. In 1974 the ministry of health in one state banned the distribution of bottles and formula in maternity hospitals. It adopted the Infant Feeding Code as law in 1988. By 2003 the median age for breastfeeding rose to 10 months and infant deaths fell from 136 to 20 per thousand. Brasil has 190 milk banks (half in the world). In 2004 president Lula invited Nestlé to 'help' fight hunger in Brazil. For the whole story and a lot more, read The Politics of Breastfeeding by Gabrielle Palmer.

    http://astore.amazon.com/peacefparent-20/detail/190517716X

    ReplyDelete
  9. the c-sec rate is absolutely AWFUL. I'm planning a homebirth with a midwife/pediatrician team here in Brazil. I had a homebirth and a vag hospital birth in the US.

    In public hospitals, the vag birth rate is pretty good, but in private hospitals, it CAN reach 90% easily. Most women are simply uninformed and think a c-sec is just "easier". Some are terrified of vaginal birth, others just like the convenience.

    There are various artists in Brazil who are doing commercials to promote natural birth. One even had twins! (she also participated in some BF ads) So yes, there ARE people trying to decrease the c-sec rate. I do my own little campaign on another social networking site (Orkut) I participate in a volunteer and manage communites for BF, birth and gentle parenting.

    ReplyDelete
  10. from a distance it looks like a breast then on closer inspection saw a mouth and nose and further inspection i saw the eye very good pic and tastefull as this is what boobs were made for not for men ogling x

    ReplyDelete
  11. FB is messed up.

    ReplyDelete
  12. I absolutely love this pic... Baby and breast are meant for each other. This needs to be the ad everywhere!

    ReplyDelete
  13. I need to clarify something from my post above: I should have said * Unfortunately, in 2004 President Lula invited Nestlé...' It seems like a lot of the hard work put in over decades may begin to unravel.

    ReplyDelete
  14. Those could only be the delicious chubby cheeks of a well-nourished breastfed babe!

    ReplyDelete
  15. Send the photo to nestle

    ReplyDelete
  16. I had only seen the thumbnail and thought it was a thought-provoking picture, but, once I clicked on it, it became so clear. What a great photo! Love the chubby cheeks of a breastfed baby!

    ReplyDelete
  17. I call my nurslings "boobie babies" for a reason - here's more proof to back me up! haha What a neat pic!

    ReplyDelete
  18. My two-year-old came over when I was looking at this pic and said, "Booby! Mommy's booby!" Hehe. XD

    ReplyDelete
  19. ahhhhh get it! fab! what a great pic :)
    It took me a while tog et it but now its so clear. :)

    ReplyDelete
  20. this is excellent ! congrat to Brazil when here in France the average is less than 3 month !!!

    ReplyDelete
  21. son of a biotch. i posted that picture on facebook and never realized it was gone. FB sucks...

    ReplyDelete
  22. I love this photo. Unfortunately too many people are so driven by the sexuality of society to see the beauty of the baby. Even if it was a breast, why are breasts so feared and obscene. It's like showing a bottle to someone. At least I see it as a bottle. The easiest kind to use!

    ReplyDelete
  23. I see the nose and the mouth, in the back, but what is the black at the top (in the back)? and what is in the front? I saw someone say it is a baby's chubby cheek, but I can't see it. It looks like a baby's bottom to me???

    ReplyDelete
  24. This is great!! We NEED more like this!!

    ReplyDelete
  25. I guess because the 'breast' is a sign of nurture and love. We dont want a world full of that do we? PPfffft....

    ReplyDelete
  26. The eye is at the top. Once I saw that, I could see the nose in the middle and mouth on the bottom.

    ReplyDelete
  27. I saw that it was a baby's face right away! What kind of idiots mark something like this as obscene?!? That is the sweetest little baby face!

    ReplyDelete

LinkWithin

Related Posts with Thumbnails